Social Media

4 Ways Brands Can Be More Authentic on Social Media
Social media has allowed consumers and brands to connect like never before. Consumers can follow their favorite brands, interact with them and even find out about new and upcoming products without having to wait for press releases and formal advertisements. Any company worth its [...]Read more

Video Advertising on Social Media Is Essential for Businesses
By now, it’s obvious to most businesses that having a strong social media presence is essential for competing in the current always-connected economy. There is more to effective social media engagement than just making posts on Facebook and Twitter, however. If you really want [...]Read more

Social Media and Digital Marketing Are Key to Building Medical Services
When it comes to medical services, consumers need to know that they have chosen a provider they can trust. This is especially true when it comes to premium services such as cosmetic procedures where both the decision to have the procedure and the selection of who to perform it [...]Read more

How To Protect Your Kids’ Data And Privacy
Thanks in large part to social media and the always-connected lives we lead, today’s kids have their lives documented online in some cases literally from day one. Research by online security experts AVG found that around 81 percent of children now have some sort of digital [...]Read more

Court Rules Politicians Blocking Social Media Critics Violate First Amendment
When Americans think of the First Amendment, it’s a grand ideal that represents doing, saying and writing anything that they please, especially when it comes to the way that they believe their government officials should be voting or behaving. So, when a government official [...]Read more