Digital Marketing Agency Services
When a consumer sees your TV advertisement or hears your sales pitch on the radio, their interest is piqued. They dive into the top of your sales funnel, but how far down that funnel they go is entirely up to you. At Koeppel Direct, we believe it is imperative that offline advertising and direct response digital marketing efforts are in sync. When your prospective consumer goes looking for social proof to make an informed purchase decision, you must ensure you are able to strike when the iron is hot!
Whether you are in pursuit of lead generation, a direct-to-consumer sale or driving awareness resulting in the cash register ringing at brick and mortar retail, Koeppel Direct possesses the experience and expertise to help maximize the results of your integrated campaign efforts.
Digital Media Buying & Direct Response Digital
Instead of wasting money with mass marketing, Koeppel Direct can help target a very specific audience or demographic using direct response digital media buying.
A 2015 survey from Pew Research Center shows 85% of all American adults use the internet, and 72% of them are Facebook users. Digital media buying is instrumental in meeting consumers where they are spending their time: social media, Google searches, email, web browsing, etc. Using the most up-to-date technology and industry trends, Koeppel Direct can help strengthen your online presence, increase sales, build brand awareness and increase loyalty.
We provide a comprehensive set of digital marketing services:
- Digital Strategy and Connections Planning
- Brand Management / PR
- Search Engine Optimization – Local, National, Global, and Mobile
- Search Engine Marketing (SEM)
- Consumer Shopping Engines and Product Listing Ads
- Display Advertising (Prospecting and Retargeting)
- Programmatic Media Buying Utilizing Real-Time Bidding
- Digital Video
- Advanced TV (Digital Streaming and OTT)
- Social Media Marketing
- Native Ads
- Influencer Outreach
- Affiliate and Performance Marketing
- Email Marketing
- Mobile Marketing & App Development
- Web Development (Responsive)
- Full Creative Design Team – Logo, Branding Style Guide, Design
- Conversion Rate Optimization / Multivariate Testing
- Landing Page Development and Optimization
- Analytics and Multi-Attribution Tracking
- Media Mix Modeling
Maintaining a strong online presence is imperative in today’s “anytime, anywhere” information age. Working with both established brands and start-ups, Koeppel Direct helps develop a direct response digital marketing campaign that works seamlessly with your offline marketing efforts. With the industry’s most sophisticated attribution model, our team of analysts can gather insight from your data to ensure you are getting the greatest ROI from your digital media buying dollars.
Contact our direct response experts with questions and to learn how our digital marketing agency can work for you.