Business Archives | Page 2 of 22 | Koeppel Direct

Business

Getting Started with Brand Management
 

Getting Started with Brand Management

Effective brand management is increasingly important in our always-connected world. Unfortunately, not all companies understand exactly what’s involved with properly managing their brands. There is more to brand management than simply running a good ad campaign or keeping [...]Read more
How to Get More Customers and Grow Rapidly
 

How to Get More Customers and Grow Rapidly… Without Spending a Fortune on Paid Advertising

Building a customer base is obviously important for any business. Whether your company manufactures a product, sells a service or operates in the B2B sector, having more customers coming in is how a business grows over time. The faster you can increase your customer base, the [...]Read more
SEO Has Changed. Did Your Website
 

SEO Has Changed. Did Your Website?

Search engine optimization (SEO) has been around for almost as long as search engines. SEO has become an important part of business in the years since, with a variety of SEO strategies informing website design. What some companies do not realize, however, is that the algorithms [...]Read more
Understanding Multi-Touch Attribution
 

Understanding Multi-Touch Attribution

Conversion tracking is an important part of the sales process. By being able to track sales through your funnel and determine where a potential customer decided to make the purchase, companies can improve the effectiveness of future marketing efforts and increase overall [...]Read more
 

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