Facebook, Amazon and Other Tech Giants Tighten Grip on Internet Economy | Koeppel Direct

Facebook, Amazon and Other Tech Giants Tighten Grip on Internet Economy


If the public had any doubt as to who has the tightest grip on the economy, that should all be erased with November’s release of quarterly earnings figures.

Facebook, Inc, for example, saw a 41 percent increase in earnings, largely due to advertising on mobile devices. Following this announcement, shares rose another 5.4 percent, pushing the company’s value to over $300 billion.

Not just Facebook…Facebook isn’t the only Internet giant still growing in strength, though. Amazon’s market value has nearly doubled in 2015, largely due to the influence of its cloud computing unit, Amazon Web Services. With more than one million active customer accounts, including high profile customers like Uber Technologies, Airbnb and Pinterest, the Amazon Cloud just keeps getting bigger.

Recent security safeguards created by AWS should allow credit card companies and health systems to utilize the Amazon Cloud, growing it even further. Capital One Financial Corp. intends to be among the first credit card companies to expand their capabilities with new security measures custom-designed by Amazon.

Microsoft looking for ways to grow.  Microsoft, once a huge name in software, is looking for other ways to grow its business as more users focus on iOS and Android operating systems on their mobile devices. Its Azure service offers significant advantages to long-time users of Windows and Office, but more than 40 percent of its revenue is coming from startups. Existing companies looking to better understand their businesses are reaching out to Microsoft, too.

For example, ThyssenKrupp AG, a German conglomerate, worked closely with Microsoft to develop a very special type of cloud-based software. This system collects data on their elevators, such as how quickly the doors open and close. With so much information in hand, ThyssenKrupp AG can improve their elevators and innovate new ways for elevators to function.

The industry is starting to see the payoff from its billions of dollars of investments in new technology, like the Cloud and mobile advertising. Experts agree that there’s a platform shift in progress, which could lead to even larger growth in the tech sector. Life is very different than it was just 15 years ago, largely due to the efforts of these tech giants.


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