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Our Media Buying Analytics Team:


  • Analyzes research data and provides that information to our buying team prior to developing a media plan.

  • Works closely with the media buying team to purchase media that has a high probability of performing.

  • Provides daily and weekly reports generated utilizing the leading direct response television (DRTV) media buying and reporting platform - CORE DR.

  • Identifies trends and opportunities in the reports and makes recommendations based on that information.

  • Works with account service and media buyers to ensure they act quickly on relevant data in order to exploit opportunistic trends.

Multi Channel Direct Response Television

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"Koeppel Direct's effective and efficient direct response media buying expertise helped in making my company highly profitable. Koeppel Direct bought DRTV media for us at the lowest prices and they were so instrumental in my company's success."

Sy Sperling
Founder, Hair Club

"Koeppel Direct's media buying expertise has played an integral role in making my company successful. Koeppel generated so much business for our company, occasionally we have to limit their media buys, in order to handle all of the new business."

R. Gregg
Marketer of Senior Products

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