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DIRECT RESPONSE TELEVISION SERVICES OVERVIEW ......

 

Professional Planning and Buying for:

 

• Direct Response Television - Short-form television (:30, :60 and :120)
  
• Direct Response Television - Long-form television (infomercials)
  
• Direct Response Online - Online campaigns including search engine marketing, affiliate marketing, email marketing, banner advertising and ad networks.
  
• Direct Response Radio - Long and short form
  
• Direct Response Print - 40% to 70% off rate card
  
• Taking DRTV Products To Retail - DRTV can be utilized to both drive product sales at the retail level and to drive DRTV products into the retail space.
  
• Lead Generation Campaigns
  
• Branded DRTV Campaigns
  
• Senior Product Marketing
  
• Direct Response Advertising for Personal Injury Lawyers
  
• Teen Advertising Campaign
  
• Nutraceutical Marketing
  
• Driving Web Traffic with Direct Response Advertising
  
• Seminar Marketing - Our seminar marketing media buyers have an average of ten years of experience.
  
• Auto Dealership Advertising - Extensive experience in auto dealership advertising. We buy direct response television media for a wide range of auto dealerships.
  
• Baby Boomer Marketing - Extensive experience in Baby Boomer marketing. We buy direct response television media for a wide range of Baby Boomer products.
  
• Political Advertising - In today's campaign world, political advertising is the key to winning, no matter if it is at the federal level for Senate or Congress or a state / local race for governor or school board president.
  
• Per inquiry opportunities
  
• Integrated, multi-channel direct response campaigns combining online, DRTV, print and radio advertising

More of What We Provide:

• Media Buying Campaign Management - Including integration of Direct Response TV, online, print and radio media buying, production, telemarketing, fulfillment, reporting and analysis
  
• Media Audience Profiling - Research utilizing our sophisticated audience profile and tracking platform MAPP.
  
• Testing, analysis and rollout
  
• Reporting, utilizing industry leading Catalyst and Core DR Media Software
  
• Trafficking of commercials
  
• Full time analytics staff
  
• Multi-media website design and management