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"Koeppel Direct's media buying expertise has played an integral role in making my company successful. Koeppel generated so much business for our company, occasionally we have to limit their media buys, in order to handle all of the new business." | |
| - R. Gregg Marketer of Senior Products |
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MEDIA BUYING DIRECT RESPONSE TELEVISION (DRTV) ARTICLE ...... |
Peter Koeppel - Marketing and Advertising
By: Peter Koeppel
Published: 02/07 - Pizza Radio |
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In this segment of Ask the Experts, we discuss the price ranges of mass advertising with
one of the leading direct response and media buying agents of Koeppel Direct, Peter Koeppel. Peter points out
that print, radio, and even television can be affordable mediums for advertising if you're going about it the
correct way-by using an integrated media-buying strategy. He also discusses the necessities of a good website
and what you can expect to pay for website design and upkeep.
Click Here to download the Podcast
Click Here to view the entire article
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